Context
As the exclusive distributor of Harvia, Aquavia Spa, and other premium wellness brands in Morocco, WorldSpa needed a high-end digital platform to reflect its luxury positioning and communicate its product offering to both individuals and professionals.
Details
Year:
2024
Role:
Web Designer & WordPress Developer
Tools:
WordPress, Elementor, Figma, Photoshop
Overview
The goal was to design a modern and immersive website that elevates the brand image, showcases the spa and sauna products with elegance, and generates qualified leads through well-placed calls to action.
Challenge
- Convey a premium, luxurious feel that matches the quality of the products
- Present a wide product range in a clean, intuitive interface
- Optimize the site for SEO to target wellness and spa keywords in Morocco
- Ensure performance across all devices, especially mobile
Solution
- Created a full custom design with high-end visuals, smooth animations, and an elegant color scheme
- Built the site in WordPress with Elementor to ensure flexibility and full client autonomy
- Structured the content with UX best practices: hero sections, product categories, and dynamic CTAs
- Implemented technical SEO: meta tags, image optimization, speed improvements, and schema markup
Results
- Stronger brand perception aligned with luxury spa and sauna brands
- Improved visibility on Google for keywords like spa maroc, jacuzzi rabat, harvia maroc
- Increased user engagement and contact form submissions within the first weeks
- A scalable platform that supports future product additions and blog content